McDonald’s has always been a franchising company and has relied on its Owner/Operators to play a major role in the System’s success. McDonald’s remains committed to franchising as a predominant way of doing business. Listen as six McDonald's Owner/Operators share their perspective in these areas: Training, McFamily, Customer Satisfaction, Social Responsibility and Support.

Our franchising system is built on the premise that McDonald’s can be successful only if our Owner/Operators are successful. We believe in a partnering relationship with our Owner/Operators, Suppliers and Employees. This relationship begins with world class training. Our training program is the best in the industry. You will become an operational expert focused on providing an outstanding experience for our customers every day.

Training

Some of the highlights include:

- 9 – 18 months training in a restaurant close to your home
- Self directed, part time – 20 hours per week
- Seminars, conferences, one-on-one training sessions
- Success based on competency
- Operator training classes conducted by local training professionals
- 2 advanced 5 day courses at the Fred L. Turner Training Center at Hamburger University, Oak Brook IL.

McDonald's Field Operations and Franchising staff work directly with you from the moment you enter our training program. The primary job of the Field Operations staff is to assist our Owner/Operators maximizing Quality, Service and Cleanliness which help you optimize sales and profits.

McDonald's provides extensive support in Marketing and Advertising. McDonald's award winning advertising reaches around the world. To continually maintain and take advantage of our leadership position, each restaurant is required to spend a minimum of 4% of gross sales annually for advertising and promoting the business. Owner/Operators work with local agencies to place advertisements and, in some cases, produce their own creative material. In addition, through a voluntary U.S. cooperative of McDonald's Owner/Operators known as the Operator's National Advertising (OPNAD) Fund, the Company and its Owner/Operators combine to purchase national television advertising. The combined buying power of pooled funds has helped McDonald's create a worldwide brand unmatched in the food service industry -- an advantage beyond measure for your individual McDonald's restaurant.

McDonald's has an extensive ongoing training system which includes Hamburger University, and 21 regional training departments. McDonald's provides the most up to date training materials in the industry.

McDonald's Supply Chain department has developed an extensive network of the world's finest suppliers. McDonald's works closely with our suppliers to ensure our restaurants are provided with the highest quality products at the most competitive prices.

Being a McDonald’s Owner/Operator offers you many advantages – from the training, and the support of a solid organization, to the opportunity to own a thriving and successful business.