Yuvi Shmul, CEO of Play N Trade, Delivers Keynote Speech at ProfitBoost Annual Retreat
Successful Entrepreneur and Author Offers Tips on ”How to Wow Your Customers”
Yuvi Shmul, CEO of Play N Trade Franchise, Inc., one of the fastest-growing franchises worldwide, gave the keynote speech - “How to ‘Wow’ Your Customers” - at the Profit Boost, LLC annual retreat, recently held in Chandler, Ariz.
Small-business owners from across the U.S. and Canada attended the four-day event to learn fresh business strategies from the ProfitBoost team and industry experts. The keynote speech, which kicked off the conference, provided a wealth of ideas to produce leads, strengthen customer loyalty and generate repeat business.
“Executing innovative cross-promotional activities with surrounding small businesses is one of the most effective ways to ‘wow’ your customers and keep them coming back,” Shmul said. “In addition, the simple steps that some business owners take to gain customer loyalty are the same steps that make their business more successful than others. Often, top business owners don’t provide any different products or services; instead, they deliver superior customer service coupled with better customer follow-up.”
Under Shmul’s direction, Play N Trade has increased its sales by 2,000 percent in less than one year. Prior to Play N Trade, Shmul served as CEO of Yakety Yak Wireless, Inc., one of the dominant franchises of wireless superstores in the country. During his tenure, Yakety Yak increased the number of open stores by 400 percent in two years. He is also the author of five books in the “Make It Big With Yuvi” series, in which he shares his expertise in all aspects of salesmanship and entrepreneurship.
“Yuvi’s presentation ‘wowed’ the audience and inspired them to start thinking about the many different ways they can promote their businesses,” said Scott Johnson, president of ProfitBoost. “The goal of our conference is to provide attendees with compelling marketing ideas and effective business strategies that they can implement to increase their client base and boost bottom line profits. In addition to the presentation, attendees were also able to obtain copies of the ‘Make It Big With Yuvi’ books for further details on achieving entrepreneurial success.”
Play N Trade Franchise, Inc. is one of the fastest-growing franchises worldwide, and the largest and fastest-growing franchise in the video game industry. To date, the company has sold more than 230 stores, with close to 100 franchises sold in the first two months of 2007 alone. Our stores define the “ultimate gaming experience” by providing exceptional customer service and an engaging community atmosphere that is inviting to everyone from the amateur gamer to the hard core gaming enthusiast. We offer one of the widest selections of new and used video games, accessories and consoles from leading manufacturers, as well as in-house tournaments, a “try before you buy” policy and console repairs. Whether you are a hard core gamer salivating for the latest titles, a parent looking for sound advice, or you simply want to “get in the game” by opening your own Play N Trade, we have a solution for you.
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